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Marketing Principal/ Director - Physical AI

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Role Details

Location
Redwood City
Salary (est.)
~$144K - $224K (est.)

Estimated based on role seniority, and industry benchmarks. Actual compensation may vary.

How is this calculated?
Seniority band Staff / Principal
Domain premium Marketing / Growth (−20%)
Base range $144K – $224K

Based on Web3 & AI industry compensation data. Seniority is inferred from role title keywords. Company stage affects ranges: early-stage (−15%), late-stage/public (+10%).

Type
Full-time

Job Description

Marketing Principal/ Director - Physical AI 

Location: Redwood City, California (Bay Area)

Employment type: Full-time, Regular

Role Scope: Overall Marketing Lead

Reports to: VP, Product & Enterprise Growth

About Dexterity

Dexterity is the enterprise Physical AI company building intelligent robots for complex industrial work. 

 

Dexterity's Mech systems combine Foresight world model, robotics, and Physical AI platform to perform demanding logistics workflows, including trailer loading, trailer unloading, airport baggage handling, etc. at the speed, reliability, and safety levels required for high-volume operations. Dexterity's Foresight World Model powers real-time perception, planning, and execution across physical environments with the interpretability required for industrial deployment. Dexterity is headquartered in Redwood City, California.

 

Dexterity is backed by world-class investors such as Kleiner Perkins, Lightspeed Venture Partners, and Obvious Ventures. We are a diverse and multidisciplinary team with a culture built on passion, trust, and dedication.

About the Role

Dexterity is seeking a hands-on senior marketer to make our story clear, credible, and commercially useful. You will create qualified enterprise demand, define our position in Physical AI, translate complex technology for enterprise buyers, and generate content that brings our systems to life.

You will serve as Dexterity's overall marketing lead. This is a Principal/ Director level position reporting to the VP, Product & Enterprise Growth, with company-wide functional ownership and no direct reports initially. You will set direction, choose priorities, and personally create and measure the work. 

The role has four priorities: enterprise demand; category positioning and content generation; executive voice, social, and content distribution; and events, trade media, and industry engagement. It is designed for a senior marketer who wants broad growth stage ownership and still enjoys hands-on work.  You and the VP, Product & Growth will agree on priorities and tradeoffs. 

You will work directly with executive leadership and partner closely with Sales, Product, Engineering, Customer Success, etc. AI-driven workflows and automation will be core to the function, with huma

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